Sephora North America launched Sephora to Go in the AppStore, providing iOS device users with the “ultimate portable access to Sephora.” The mobile app builds on top of the company’s mobile website (m.sephora.com), adding few extra features only a native app can rock.
Similarly to the mentioned mobile website, you can use Sephora to Go to buy products, see the latest product launches, read Ratings & Reviews, look up previous purchases, access your Beauty Insider account and create shopping lists. Moreover, there are other iPhone app specific features like:
- Ability to scan any product sold by Sephora to pull up product information, rating, reviews and more.
- Access to “Today’s Obsession” to read what products Sephora staffers swear by and why.
- Watch PRO Team tutorials, product demonstrations and get-the-look videos from Sephora’s video library.
- Ability to get directions to the closest Sephora store (using the iPhone’s built-in GPS receiver).
Sephora to Go is a free app and obviously a must-have for every “serious fashionista” out there. AppStore link is below.
Sephora to Go (FREE) [iTunes link]